Question marks are products or business units that have a weak market position but have high growth potential. The advertising business generates high revenue for the company but does not require much investment to maintain its market position, making it a cash cow in the BCG Matrix. These products typically generate a significant amount of revenue but do not require much investment to maintain their market position.įor Google, its cash cow product would be its advertising business, which is a major source of revenue for the company. The search engine generates high revenue for the company and has a high market share, making it a star in the BCG Matrix.Ĭash cows are products or business units that have a strong market position but have low growth potential. These products typically generate a significant amount of revenue and have a high market share.įor Google, its star product would be its search engine, which is the company’s flagship product and has a dominant market position in the search engine industry. Stars are products or business units that are in a strong market position and have high growth potential.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |